Welcome to my website. This is a place where you can purchase my book(s), connect with me via social media and discover advice, opinion, insight and guides on a range of professional related subjects. I hope you enjoy reading.

‘Drive like a Real Entrepreneur’ is my new book recently launched at the Institute of Directors, Pall Mall in London. Drive like a Real Entrepreneur

In the book, there are specific comments on the characteristics of being an entrepreneur, together with up-to-date, practical and useful management tools and techniques for entrepreneurs. In my next couple of blogs, I will share with you a couple of these tools, as a sample of what you can find in my new book. I hope these will be helpful for many of you, existing and aspiring entrepreneurs!

Throughout the journey of business you will be faced with decisions as an entrepreneur in respect of what activity to do. Are they, the easy ones, the ‘quick hit’s, the priorities, but which?

Many management trainers will advise either/or’

  • An 80/20 rule. 80% are easy and do them, to concentrate on the difficult areas
  • Prioritise the urgent issues
  • Or carry out the tasks which will damage you if not completed

These tips are excellent and each to their own, but the key issue is, WHO should do these actions.

Do the ‘right thing right’. Carry out the right activity and do it correctly.

If you do the ‘wrong thing wrong’, being the wrong activity and do it wrongly, then quite honestly, you have no chance for success.

‘Right thing wrong’. The dilemma exists when you do the right thing but do it wrong. That is a management issue. Doing the right thing is excellent but doing it wrongly is a training and improvement issue. It could be demonstrated as an important monthly and essential task, but not carried out properly.

The person doing this task just needs an hour or so showing the best method. Which is no time at all spent on this training and then it becomes an activity that can be relied upon. The business improves as a result.

‘Wrong thing right’. However, the difficulty for any entrepreneur growing their business is doing the wrong activity but doing it correctly, as you would expect. This is a strategic decision. The entrepreneur does a basic task, one which they have not --yet, could and possibly should --delegate.

In any growing business this occurs regularly and unless it is corrected can clearly hold the business back. It can restrain the business’s development because the entrepreneur only has a certain amount of time.

As an entrepreneur yourself I am sure you can think of many tasks you do and should not. Delegate them or hire a person in to do them. This is a strategic decision as it may be a senior executive, an expensive overhead and as a result a big step to take.

Have the courage that as a result the business will develop and easily afford the overhead. Self-belief – a blog for a few weeks’ time.

By not doing the wrong thing right, you do the right thing right and then you can prioritise the urgent and important tasks, as mentioned above.

Give it a go for yourself and the team in your business and let me know how you get on.  If you have any questions, please let me know - I look forward to hearing from you Robert@real-entrepreneur.com


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Business Studies and / or Entrepreneurship Courses